The iconic Venice Sign

Spanning across Windward Avenue at Pacific, the VENICE Sign in lights is a modern day replica of the one originally installed in 1905 by Venice’s founder Abbot Kinney.

It is a defining symbol of Venice, past and present.  In 2007, the Venice Sign Restoration Project recreated and installed the contemporary version of this historic sign. Since that time the Venice Chamber has been responsible for the sign and for protecting its trademark.  

Join the global club of folks who have a photo with Venice’s most recognizable back drop, The Venice Sign.

Wait at the traffic light until the walk signal appears, then run out in front of the sign and strike a pose!  You have about a 30 second window to get your shot before the cars start coming.  Tag it, Post it, Share it! @VeniceSign and @VeniceBeachFun.  Enjoy!

Here is a message from the Venice Chamber of Commerce.

  • Visitors are invited to photograph the sign for their personal use and enjoyment.
  • The VENICE Sign is a federally registered trademark of the Venice Chamber of Commerce. To include the VENICE Sign in any form of published media please call (310) 822-5425, email [email protected] or complete an intake form.

View all 2007-2018 Venice Sign photos by Venice Paparazzi!

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For Venice Sign info, visit

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